Madlokovu "Path" Ngema founded Path Cue Media from modest beginnings. His interest in photography was ignited by the first camera he held in high school, which belonged to a friend, Stephan Skosana. Little did he know that years later, in 2014, he would use his whole life savings to buy his own, and so Path Cue Media was born.

Madlokovu, then, years later, partnered wife his wife, Nobantu, whose knack for all things design has made a great support for conceptualising most of the design elements needed in Path Cue Media's service offerings. Their commitment to excellence and customer satisfaction has earned them a loyal following of clients who appreciate their dedication to creating breathtaking, mesmerising imagery that exceed their expectations.